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Ecology and sustainability as a trend that is becoming imperative

first_imgHowever, it is not only about the way of traveling, but also about ecologically aware destinations and accommodation, etc.… Awareness of ecology is growing strongly in our main emitting destination – Germany, which is strongly turning to stimulating the green economy and electric cars. In the coming period, many cities in Germany will ban the driving of diesel cars, and Germany has recently adopted strategic goals in the field of climate protection, worth 40 billion euros by 2030. And that’s just the beginning, because as much as someone thought it was a big expense, how much would it still cost if we didn’t do anything now. We are already feeling the effects of climate change on our skin and it is affecting tourism more than we are aware of. RELATED NEWS: Following a great example of how to tell a story in tourism and promotions in tourism by French National Railways (SNCF), we bring another example of the same company how to send a strong message in a different and efficient way and get attention in the forest of the same and classic campaigns. More and more tourism companies will want to position themselves, and thus promote sustainability and ecology as a comparative advantage and how they are in line with trends. Although, this is no longer just a trend, but a need and demand of a society that is waking up. But this is a long and complex topic, which we will deal with more throughout 2020. The main message of this story is the awareness of ecology and sustainable development, which is becoming more and more pronounced as a motive for travel and an imperative for the development of tourist destinations. Let’s go back to a great promotional video, as a motive for writing this article as a great promotion and storytelling. In the context of ecology and sustainability, they sent a strong message from SNCF. Simple, powerful and clear. Watch the video. The movement of the young Swedish climate activist Greta Thunberg raised a lot of media dust, and we even got the “Greta effect” which spread primarily to Scandinavian countries, but also to large parts of Europe, encouraging passengers to use environmentally conscious train travel. HOW TO SELL A STORY AND ENCOURAGE TRAIN TRAVEL? THE FRENCH NATIONAL RAILWAY KNOWS THE RIGHT FORMULAlast_img read more

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Arsenal ready to beat Manchester City and Chelsea to £40m Aaron Wan-Bissaka

first_img Arsenal v Southampton: Press conference with Unai EmeryTo view this video please enable JavaScript, and consider upgrading to a web browser that supports HTML5 video Play VideoLoaded: 0%0:00Progress: 0%PlayMuteCurrent Time 0:00/Duration Time 4:38FullscreenArsenal v Southampton: Press conference with Unai Emeryhttps://metro.co.uk/video/arsenal-v-southampton-press-conference-unai-emery-1869054/This is a modal window.Beginning of dialog window. Escape will cancel and close the window.TextColorWhiteBlackRedGreenBlueYellowMagentaCyanTransparencyOpaqueSemi-TransparentBackgroundColorBlackWhiteRedGreenBlueYellowMagentaCyanTransparencyOpaqueSemi-TransparentTransparentWindowColorBlackWhiteRedGreenBlueYellowMagentaCyanTransparencyTransparentSemi-TransparentOpaqueFont Size50%75%100%125%150%175%200%300%400%Text Edge StyleNoneRaisedDepressedUniformDropshadowFont FamilyProportional Sans-SerifMonospace Sans-SerifProportional SerifMonospace SerifCasualScriptSmall CapsReset restore all settings to the default valuesDoneClose Modal DialogEnd of dialog window.Palace are willing to cash in and already have a replacement in mind, having run the rule over Chelsea prospect Reece James – a 19-year-old who is on loan at Wigan.AdvertisementAdvertisementThough the Eagles would be reluctant to sell, they are willing to let him leave if potential suitors cough up in excess of £40million.Arsenal take on Southampton on Sunday as they look to keep the pressure on Manchester United and Chelsea in the race for the Champions League places.More: Manchester United FCRio Ferdinand urges Ole Gunnar Solskjaer to drop Manchester United starNew Manchester United signing Facundo Pellistri responds to Edinson Cavani praiseEx-Man Utd coach blasts Ed Woodward for two key transfer errors Advertisement Comment Wan-Bissaka is a wanted man (Picture: /MB Media/Getty)Arsenal are leading the race to sign Aaron Wan-Bissaka, reports claim.Unai Emery is determined to add quick players to his squad and has identified Wan-Bissaka as a top summer target.The Crystal Palace right-back has impressed this season and is being chased by several top clubs around Europe.Manchester City and Chelsea are among the sides in the hunt, with Bayern Munich, Borussia Dortmund and Everton both interested.ADVERTISEMENTHowever, Arsenal have moved to the front of the queue to sign the 21-year-old, according to The Sun. Metro Sport ReporterSaturday 23 Feb 2019 11:41 pmShare this article via facebookShare this article via twitterShare this article via messengerShare this with Share this article via emailShare this article via flipboardCopy link697Shares Arsenal ready to beat Manchester City and Chelsea to £40m Aaron Wan-Bissaka Advertisementlast_img read more

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